While 2018 has been a very inconsistent year as a whole, it has really delivered when it comes to music videos. There have been some incredibly inventive and entertaining visuals over the past twelve months, and here’s my pick of the best of the best. Continue reading
One of the few things that is certain in life is that almost nothing is certain. We seem to spend more of our lives worrying about what’s to come than appreciating what is going on around us right now. Today is a gift – it is called the present after all – and it’s only here once, so why not make the most of it? ‘Set In Stone’, the new single from Belwood favourite Flo, is all about trying to live in the moment as you can’t count on the future to live up to all your expectations. The track boasts a delightfully dreamy vibe as though each note has been drawn-out to give you chance to truly savour it. The bittersweet music video also explores the song’s message beautifully, as two friends spend their final night together. I particularly love how scarcely a word passes between them; there’s no sharing of past regrets or fears for the future, just silent reverie as they cherish each other’s presence.
As blissfully smooth as its name suggests, this new song from London based artist Flo is an elegant and engaging work of beauty. With gentle piano and brushed drum beats that fall like raindrops, strings that soar like a songbird over verdant fields, and vocals as soothing as the sweetest lullaby, this track carries a truly timeless feel. Written from the perspective of her parents, and even featuring them on violin, ‘Velvet’ offers a cinematic atmosphere that leaves you feeling as immersed in your own story as the one that the song itself weaves. It’s a song made for those “staring out of the window and contemplating life” moments, and as it draws you in you begin to forget that a world outside ‘Velvet’ exists. This sweet and sophisticated track is almost too good at what it does, offering the most entrancing and exquisite atmosphere of the year.